How E-Commerce and M-Commerce Have Transformed the World

E-Commerce and M-Commerce have transformed the world economy because they have changed the way consumers acquire products, as well as how companies conduct business. Since the internet access and mobile phone technology have grown, the digital markets have gained centrality in contemporary trade. This has not only reshaped the retail format, but also brought about a difference in the way of life, access, and cultural expectations towards convenience.
E-Commerce has affected consumer behavior in a great way, and so has M-Commerce. Purchasing behavior has been changing to be more convenient, customized, and quick. Consumers are demanding to have smooth online experiences, speedy delivery, and instant price comparison. According to Hasan et al. (2020), online shops have empowered decision-making in consumers because they have easy access to information about products, reviews, and recommended products. Meanwhile, M-Commerce improves these developments by facilitating purchasing in time with mobile devices. Digital wallets and mobile applications have streamlined the transaction process, allowing faster, more convenient purchases, reinforcing tendencies towards impulse and convenience shopping.

There are also huge social and cultural impacts of digital commerce. The greater access has enabled people in remote/underserved communities to be involved in the marketplace. E-Commerce offers goods on an international basis, whereas M-Commerce extends access to individuals who mostly make use of mobile gadgets. Mollick et al. (2023) further observe that inclusion has been facilitated by digital platforms, which are flexible and allow individuals to participate without physically traveling. The technologies also affect the way of life, making payments and subscriptions cashless, and popularizing home delivery models. Nevertheless, they are also based on inequalities in that people who lack reliable internet or smartphones can be locked out of the digital sphere.

Overall, it is evident that E-Commerce and M-Commerce have influenced consumer behavior and redefined social and cultural norms because of the principles of convenience, accessibility, and global connectivity. With the ongoing changes in digital technologies, their role will continue to be at the centre of the operations of societies in terms of shopping, communications, and interaction with the economy.